
Yes — provided it is connected to Supply Chain planning.
Stockouts during promotions usually happen because demand and inventory are managed separately. Promotions increase demand, but Supply Chain teams don't have enough visibility to anticipate the impact.
By integrating promotions into Demand Forecasting and Store Replenishment, companies can anticipate demand peaks and prepare inventory before the promotion starts.
The result is simple: better product availability when demand is highest, without overstocking elsewhere.