How quickly did Camif go live with Flowlity?

Camif ran a 3-month proof of concept in 2020 and went into production in January 2021. The deployment itself lasted three months, with a dedicated Customer Success Manager handling the weekly follow-up on the Flowlity side. From Q2 2021, the project entered an expansion phase focused on supplier synchronization, with a pilot supplier portal launched alongside Première Impression, Tiksoja and Cofel. By the end of 2021, 60% of Camif's flows were already piloted via Flowlity, with the target moving to 70% by the end of 2022. Similar phased rollouts have been documented in other DTC retail cases like Plum Living's machine learning rollout.