
The new system gave Camif's planners SKU-level forecasts, automated replenishment recommendations, and shared visibility with the ~90 suppliers, replacing budget-driven assumptions with probabilistic demand signals. The 6-point reduction in stockouts translated into roughly €40k of additional annual revenue protected from lost sales, which on its own contributes to the tool being self-financing. The mechanism is granular: each stockout that the AI prevented represented either a sale that would have been lost, a customer who would have bought from a competitor, or a brand experience that would have been broken. Aggregated across 9,000+ SKUs and 4 production sites, the cumulative effect is meaningful even though no single SKU shows a dramatic shift. The 6-point gain also reduced operational firefighting: every stockout in the old system triggered emergency procurement, accelerated shipping, and customer service escalations. Eliminating those events freed time across multiple teams beyond just planning, which compounds the productivity gain measured in the 1,760 hours saved annually.