What is Supply Chain collaboration and why is it important?

Supply Chain collaboration refers to the close cooperation between the different actors in the supply chain (suppliers, manufacturers, distributors, customers) through shared information and aligned objectives. When partners collaborate effectively—for example, by exchanging real-time sales and inventory data—they can better anticipate needs, reduce unnecessary stock levels, and react faster to disruptions.

Strong Supply Chain collaboration improves end-to-end visibility, leading to fewer stockouts, optimized costs, and better service for the end customer.

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